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  • How Newsletters Can Help You Stay on Your Patient’s Radar

    October 21, 2014

    When it comes to marketing a plastic surgery practice, many surgeons tend to rely on more traditional means of getting the word out such as printed advertisements or even basic text-based online adverts. However, newsletter marketing is another form of advertising that is not only affordable,...

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  • Pinterest for Surgeons

    How to Leverage Pinterest to Market your Plastic Surgeon Practice

    October 16, 2014

    Pinterest is a tremendous marketing tool that can help to get the word out about your organization as well as educate your client base. Virtually every business out there can benefit greatly from Pinterest marketing, including plastic surgeon practices. If you are new to this social...

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  • Medical Content Marketing

    Why Content Marketing is Good for Practice Visibility

    October 14, 2014

    When it comes to content marketing, many people are under the impression that this only applies to entrepreneurs and large corporations who already have some form of online presence or who earn a living online. This is not the case however, as numerous plastic surgeons and...

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  • Plastic Surgery Mobile App

    Why a Mobile App can Help Improve Communication with your Patients

    October 8, 2014

    Although you will regularly admit new clients to your practice if you are a plastic or cosmetic surgeon, you need to find a way in which to keep in regular contact with existing patients as well. This will not only show a level of concern for...

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  • Plastic Surgeon Branding

    Marketing a Practice is Not Just SEO – It’s Also About Personal Branding

    October 7, 2014

    One of the common mistakes that private physician practices often makes is the tendency to approach marketing in the same way a group might approach small business promotion. This includes a heavy focus on SEO and web design that relies on keyword placement. However, a healthy...

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